About Us
Michelle Perry-Roberts is a seasoned healthcare growth strategist and executive advisor with more than two decades of experience helping clinics, hospitals, and wellness organizations expand patient access, strengthen referral ecosystems, and increase revenue.
Her career spans leadership roles in healthcare business development, hospital systems growth, medical technology expansion, insurance credentialing, strategic partnerships, and community outreach. Michelle has worked alongside physicians, medical directors, oncology centers, behavioral health leaders, pain specialists, and integrative wellness practices across Nevada and the Western United States.
Today, Michelle specializes in helping healthcare and wellness businesses modernize growth through: 1. Patient acquisition strategies beyond insurance dependency; 2. Community authority positioning and visibility; 3. Referral network development; 4. Strategic partnerships and business growth planning; 5Workshop facilitation and executive leadership events; 6. Podcast guest positioning and media visibility; 7. Revenue growth systems for clinics and wellness centers
Michelle is also the host of I Am Not My Diagnosis, a leadership-driven podcast spotlighting healthcare innovators, wellness pioneers, and experts creating new pathways for healing.
Known as both a connector and strategist, Michelle brings a rare blend of executive insight, patient empathy, and real-world implementation experience.
She helps great businesses become known, trusted, and chosen.
Services Offered For Clinics / Wellness Centers / Providers:
* Patient Growth Strategy
* Cash-Pay Patient Acquisition Systems
* Referral Ecosystem Development
* Visibility & Brand Positioning
* Launching New Services / Programs
* Executive Workshops & Team Training
* Strategic Revenue Planning
For Women Business Owners / Entrepreneurs
* Authority Positioning
* Networking Strategy
* Visibility Growth
* Offer Expansion
* Business Growth Consulting
Who She Works Best With:
* Doctors & Clinic Owners
* Wellness Centers
* Functional Medicine Providers
* Healthcare Startups
* Women Founders in Growth Mode
* Experts Ready to Be Seen as Leaders
Why Work With Michelle
Michelle doesn’t offer generic marketing advice. She brings executive-level growth strategy rooted in decades of healthcare leadership and relationship-building. She understands how to grow businesses where trust matters most.
Location: Reno, Nevada; Serving Nevada + Virtual Clients Nationwide
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